CREATIVE
CLEAR
SENSUAL
CLEAR
SENSUAL
Transformation of creative industries concept
Adaptation of the creative industries development concept and their state support mechanisms in the biggest cities until 2030
Challenge
The Creative Industries Federation is aimed to message the young audience key points of the creative industries development concept. The crucial blocks targeted students from creative professions. Therefore, a creative format of the message was required.
Problem
Original
pages
26
19
Final
slides
1
month
Labour costs
3
versions
Design
5
members
LegalPics team
3
members
The CIF team
The Concept information was transformed into clear text. The final result was a structured presentation including the main sense blocks and visual elements.
Result
It is necessary to talk to the recipient via clear
language. It is significant to take into account special needs of the audience. Often, the project may require both text work and the creative element development.
language. It is significant to take into account special needs of the audience. Often, the project may require both text work and the creative element development.
LegalPics insight
To engage the young audience into the creative industries development process, the presentation was sent to the educational organizations. Students and pupils estimated the clarity of the information highly and were interested to participate in the new creative projects.
Feedback
Igor Namakonov
CEO of Creative Industries Federation
